Web Security — What Every Business Owner Should Know
Let’s be honest….most business owners don’t think about website security until something goes wrong. A hacked site, a stolen login, or a suspicious email can disrupt everything you’ve built. Why security matters more than ever You don’t need to run a big company to be a target. Hackers go for small businesses because they assume […]
Cybersecurity for Business Owners: Lessons from the AWS Outage
Just a few days ago, Amazon Web Services (AWS) — the backbone of the internet — went down.For more than 12 hours, websites, apps, and even banks were offline. (Reuters report) It was a simple DNS error in one region… but the impact was massive. The takeaway?Even the biggest, most advanced companies are vulnerable.So what […]
From “I hate selling” to $1.5M cold email replies, here’s what went down at the Aella Sales Webinar
We get it that sales can feel… gross.Pushy. Confusing. Like you’re pretending to be someone you’re not. That’s exactly why we hosted our first Live Sales Webinar at Aella, led by our co-founder Briken Bufi. The goal? To shift how founders and creatives think about sales, and give them simple frameworks to grow without selling […]
Sales Webinar for Small Business: Close More Deals in 2025
We’re getting serious about sales, and you’re invited. On September 30 at 17:30 CEST, Aella Creative Force is hosting a free sales webinar for small business owners, freelancers, and creative founders who want to close more deals (without feeling awkward or pushy). Hosted by Aella’s co-founder, Briken, this live session will walk you through the […]
Business Strategy Shift: What’s Changing at Aella Creative Force
We’re back from summer, recharged and ready, and yes, things are shifting. This blog is about the business strategy shift here at Aella Creative Force. Why? Because the needs of modern businesses are changing. We’ve worked with founders, freelancers, and fast-growing teams across industries. And while every story is different, they all have something in […]
The Psychology of Buying: What Really Makes People Purchase
The Real Reason People Buy Let’s be honest. People don’t buy products. They buy feelings, they buy solutions, they buy dreams. If you’re wondering why your customers aren’t buying from you, chances are you’re talking to their brains rather than their hearts. At Aella Creative Force, we’ve worked with hundreds of businesses to realize one […]
Sales Mastery 2025: Why It’s Hard & How to Win
The Uncomfortable Truth About Sales Let’s be real – sales is hard. Very hard. If you are struggling to close deals, hit your targets, or get prospects to call you back, you are not alone. Sales have undergone drastic changes, as has the way we buy and sell. What worked just two years ago may […]
Going Viral in 2025: What Really Works Now
The New Ways of Getting Attention Okay, let’s talk about the viral content strategy for 2025. Everybody wants their content to go viral, but the real question is how? What works now? The whole latter-day experiential model has been changed. At Aella Creative Force, we have observed brands going viral overnight, yet somehow, others simply […]
How AI is changing Creative Design in 2025
Improving Creative Design with an AI Assistant That Actually Delivers Imagine having an extremely intelligent assistant who can come up with a logo in 30 seconds, never gets bored, and never runs out of ideas. AI in creative design 2025, has evolved into that for creative designers. And honestly? It’s pretty amazing. At Aella Creative […]
Behind the Brand: The Story & Strategy of FitFinity
Turning Fitness Into a Visual Vibe When Nathan, the owner of FitFinity, came to Aella Creative Force, he didn’t just want a logo.He wanted a look, a language, and a vibe that people would feel the second they saw the brand. He wanted energy.Boldness.Something that didn’t whisper “fitness.”Something that shouted it in neon. Let’s break […]